At Infocomm 2017, NEC Display Solutions teamed up with Brown Innovations to create a unique virtual reality experience for visitors. As people approached the display, they encountered a series of virtual reality experiences, including a swim in the ocean scene,a trip to Mount Everest, and a mission to Mars.

During the design phase, NEC Display Solutions realized the importance of pairing directional speakers with their curved  LCD video. 

From the Digital Signage Today blog: 

"Rich Ventura, vice president of business development and solutions at NEC Display Solutions, believes that the future of virtual reality is not so much a one to one relationship but a one to many relationship. For example, if a customer is wearing a headset, they are the only ones who is experiencing the VR, but an immersive environment can affect many customers.

'If I walked into a Nordstorm, and someone said to me put this headset on, odds are pretty good I'm not gonna to do it,' Ventura said in an interview. However, if he walked into a Nordstorm and was instantly met with an immersive experience with 3D audio and immersive visuals, he would be more drawn in." 

The 2017 Infocomm show marks another successful partnership between NEC and Brown Innovations. Check out the video below to take a tour of the NEC booth.